Vistrio is the only data analytics company to specialize in the travel industry and offer an aggregated view of your customers' and prospects' transactional and behavioral data within and across all travel verticals. Vistrio's data enables a more thorough understanding of the consumer through demographic and psychographic data, as well as a better understanding of the transactions within travel markets and across the entire travel industry.

Vistrio offers data services, analytics, modeling and strategic consulting that help you gain strategic insights into your customer base and prospects to improve acquisition, reactivation and retention efforts.

Data Services and Data Processing
Vistrio employs only best-of-breed data and best-practice data services to ensure that the data it is providing is aggregated, cleaned for accuracy and enhanced with transactional insight only Vistrio can provide.

Analytics and Modeling
Vistrio provides data and analytics that help you better understand the behavior of your current customers as well as prospects in target markets. Vistrio offers customer profiling to help you identify the most meaningful characteristics that distinguish your customers from the overall marketplace.

Vistrio data analytics and modeling allow you to gain unprecedented insight into your customers and prospects, for vastly superior return on your entire marketing program, by optimizing:

• Customer retention and reactivation
• Customer acquisition
• Value-based segmentation
• Share-of-wallet

Professional Services
Vistrio provides strategic consulting services to help you better merchandise, plan and promote your offers. Services also provided include:

• Merchandising and product mix strategies
• Geographic market-based segmentation strategies
• Consumer-based segmentation strategies
• Direct-to-consumer marketing strategies and back-end ROI analysis